Our New Focus on Twitter
In 2009 as well as continuing to provide our core web application development, coaching and support services, we’re developing a specialist set of services focused on helping people do more with Twitter and related technologies. The last few weeks has seen interest in Twitter skyrocket in the UK, with celebrities such as Stephen Fry and Jonathan Ross engaging with tens of thousands of people via the service. Over 2,000 businesses have already been spotted using Twitter and we think there is an opportunity for every organisation to join the conversation.
Many aspects of Twitter are not well suited to business or organisational use. This has resulted in some of the heaviest users such as Zappos (a top US shoe company) and Dell Computers creating their own tools to manage their involvement.
We’ve developed a suite of tools and services to make using Twitter easier for your organisation, without you having to invest in bespoke development. We can help you start by passively monitoring what people are saying about you. We’ll do this through a SocialPlume, a single branded page that allows you to gain a better understanding of the things your customers want by brining all their conversations into one place. You can even take some of those conversations and show them off on your website – you’ll be amazed at how effective live testimonials can be.
When you are ready, we can assist you in joining the conversation and encouraging more people to talk about you in a well thought-out and controlled manner that needn’t take up all your time. We can also help you spread the work of managing your presence on Twitter throughout your whole team.
Our pilot programme is starting to fill up with organisations ranging from small local businesses to worldwide events communities. Organisations that signup now during our pilot will always be kept one step ahead of users of our public service launching in a few weeks time. Please get in touch if you’d like to get involved by emailing twitter@inuda.com
